What is Nordic style?

Scandinavian design generally refers to the design style that emerged from Denmark, Norway, Sweden, and Finland in the 1950s. The main features are minimalism and emphasis on functionality.

Not only for Nordic design, but also for modernism and functionalism, one of its core values ​​is that "the public should be able to enjoy good and useful things." Due to the special Nordic environment, Scandinavian design is often considered as a design because its goal is to attract the public through cheap and gracious design products, not just rich people who can afford high-end artworks.

Today, Nordic design reminds users of the existence of "design" and the importance of "designer" with its humane elegance. In marketing, the marketing strategy of Nordic designers is often limited to "excavating and satisfying consumers' demands." For Nordic design, the most important thing is not to "sell" but to create, use, and cost-effective products - if consumers have demand for the product, they will naturally buy it. Consumers do not need products that simply should not exist for the ideal Nordic design market.